The Mavs Reading Challenge presented by Whataburger encourages the love of reading for students of all ages.
Students K-12 who read for 20 minutes a day for 40 days can earn cool prizes from the Dallas Mavericks and Whataburger!
The 2025 Reading Challenge runs from January 16 through March 17!
Read more to win more! All students who log 20 minutes a day, for at least 40 days January 16 through March 17 will receive a Whataburger Completion Certificate, a Free Meal Coupon from participating Whataburger locations, and a Dallas Mavs Swag Bag!
Step 1: Download or Print Mavs Reading Challenge Presented by Whataburger Reading Log
Step 2: Complete reading log for at least 40 days, with a minimum of 20 minutes read each day!
Read more than 40 days and/or more than 20 minutes each day to have your chance at being in the top 20 students and receiving the grand prize!
Step 3: Once reading log is completed, fill out the 2025 Mavs Reading Challenge presented by Whataburger Completion Form below.
Step 4: Congratulations! You are a MFFL Super Reader! Be on the lookout for an email from the Dallas Mavericks by March 17 with prize delivery information or prize pickup instructions at your nearest library branch!
ABOUT WHATABURGER AND FEEDING STUDENT SUCCESS: Whataburger serves up Goodness 24/7. Our original recipes are made to order, just like you like it, and we pride ourselves on extraordinary hospitality and meaningful connections in our communities. That’s what’s led fans to Whataburger since Harmon Dobson served our first customer in 1950. Headquartered in San Antonio, we’ve stayed close to our roots while building sales of more than $3 billion annually across our 14-state footprint and nearly 990 restaurants. Even with our exceptional menu, we know that people make the difference at Whataburger. That’s why we’re consistently recognized for our cultural excellence as a Top Workplace and named among QSR Magazine’s ‘Best Brands to Work For’ in 2023. Whataburger invests in the communities it serves through Whataburger Feeding Student Success, the brand’s signature community program serving at the intersection of food insecurity and education. It focuses on supporting students at all stages of their education to achieve their goals and dreams through scholarships, resource rooms for colleges and universities, and community philanthropy. Visit whataburger.com for more information.